I haven’t updated Ness Sports in forever…. but here we go with the AHL, top minor league of the NHL.
30. ABBOTSFORD HEAT
I don’t see any “heat” here. A wordmark with a puck. Wow. Why didn’t they try to redesign or resurrect the Atlanta Flames logo?
29. MILWAUKEE ADMIRALS
All I see is a dead pirate. Ooo, how scary. NOT! Nothing that’s dead scares me. Unless it’s a zombie that wants to eat my fucking brains out. Plus baby blue doesn’t appeal as a hockey color.
28. PEORIA RIVERMEN
This is way too busy, the captain looks constipated, and why the hell is he biting the puck?
27. ALBANY DEVILS
The 2001 Stanley Cup Finals combatants had a baby and this is the result. BRING BACK THE RIVER RATS
26. CHICAGO WOLVES
The puck and stick are too much and the wolf looks like it was in Michael Jackson’s “Thriller” music video.
25. ADIRONDACK PHANTOMS
Why oh WHY did they get rid of purple from the color scheme? It made the most kickass jerseys and takes away a degree of awesome. The concentric circles, which I ranted about in the baseball rankings, also hurt.
24. WORCESTER SHARKS
When it was first revealed it was last. Now that San Jose changed their logo a little, it’s a bit better. But it’s one of the things where I hate the team having the same name as the pro team. They sold out the IceCats throwback night, why not bring that identity back?
23. WILKES-BARRE/SCRANTON PENGUINS
I did this mostly to spite the front office that has mistreated fans for a while, but I also dislike the circle and the red. Plus they have far too many special event jerseys, and the third-jersey-every-year is getting old.
22. TEXAS STARS
Like: how it combines the two shades of green the parent club has used over the years, dislike: the similarities with the pro club.
21. SYRACUSE CRUNCH
He looks like he’s high on crack. However, it’s not very easy to make a logo for a team called the “Crunch”. They did a decent job. I liked it better with the Jackets colors, though.
20. PROVIDENCE BRUINS
Another case of parent club copying. It’s only this high because I’ve always liked the Bruins logo in Boston and the one in Providence is more like the pre-2007 one. Though the P makes no sense (the B with the spokes signified the “Hub of the World”)
19. BINGHAMTON SENATORS
Forever remembered by Broome County residents as the first to net the area a Calder Cup, it looks like a drunk Trojan. Still better than the first one (a constipated guy in Halloween trying to play hockey).
18. TORONTO MARLIES
I get that they tried to honor the Toronto Marlboros. Yet this logo looks NOTHING like it. The Marlies wordmark is terrible, and the crossed sticks are too much. Fix! Fix!
17. HERSHEY BEARS
They replaced a successful, traditional logo with this one? The gradient is unnecessary and the bear signifies the fact that the Bears are a dirty, dirty team.
16. CHARLOTTE CHECKERS
I get why they’re called the Checkers (NASCAR reference). Yet what does the Coca-Cola bear have to do with ANYTHING?! I do like red, black, and white colors though.
15. BRIDGEPORT SOUND TIGERS
The tiger looks like it has a mustache. I also liked it better with blue, black, and white. The blue is a bit bright.
14. CONNECTICUT WHALE
DA-DA-DA-DADADADADA, DA-DA-DADADADA DAAAAAAA! BRASS BONANZA! Love the Whalers identity, though the Connecticut Whalers proto logo was better.
13. PORTLAND PIRATES
Doesn’t look very scary. However, their jerseys are decent. The original logo was still better, though.
12. OKLAHOMA CITY BARONS
I love everything about this logo EXCEPT that wordmark. The wordmark is very ugly and needs to be cleaned up. Otherwise this is a top 5 logo.
11. HAMILTON BULLDOGS
That bulldog looks TOUGH. The bone is unnecessary and the blue is a bit bright.
10. HOUSTON AEROS
The face on the airplane (which is a bomber of some sort) is stupid, but the colors go well with a military theme. Fitting how you have the Aeros and Rockets in the same building.
9. NORFOLK ADMIRALS
Bombs away! *boom* A puck just sank a ship??? That may be why Milwaukee’s is dead! Seriously though, a very cool concept.
8. LAKE ERIE (Cleveland) MONSTERS
Killer jerseys and that monster is creepy as hell. Reminds me of the devil from the old St. John’s Fog Devils logo. Either way, solid logo.
7. MANCHESTER MONARCHS
Every single color from the Kings’ existence in SoCal is present, and the lion is a royal symbol. Looks awesome and the jerseys rock too.
6. ROCKFORD ICEHOGS
The font, the name, and the colors all make you think: It’s a family experience. The IceHogs have great fan support and a solid identity.
5. SPRINGFIELD FALCONS
That falcon looks like it’s about to kill someone. The Jackets’ colors rock and the falcon looks like it’s about to go in for the kill.
4. SAN ANTONIO RAMPAGE
The Spurs’ colors work well here, and that bull looks PISSED. If you don’t agree, try looking a bull like THAT, in real life, in the face, without pissing your pants.
3. ST. JOHN’S ICECAPS
The name sucks but has grown on me. The colors look great, the wordmark is nice, and the NFLD/Labrador map in the icecap is a nice touch. Terrific logo for the Jets’ farm team.
2. GRAND RAPIDS GRIFFINS
Why oh WHY don’t more teams use mythological creatures like griffins and dragons as names? If they were real they’d be some scary shit. This logo signifies speed, smarts, and strength, and the colors look good.
1. ROCHESTER AMERICANS
Classic and traditional. That’s what this logo is. You don’t need intimidation, just traditional design and a clean look. They make awesome jerseys. It’s no wonder this is the longest-lasting logo in the AHL still used today, having been used since 1972.
That will do it!
Next I don’t know. Stay tuned.